Quest is the most trusted dehumidifier brand in the cannabis industry. They have been the market leader in standalone dehumidifiers for grow rooms since 2006. Their parent company, Madison Industries, one of the largest privately held companies in the world, acquired Dehumidified Air Solutions, North America’s largest and most advanced manufacturer of commercial dehumidifiers. Leveraging their 40 years of dehumidification expertise, they set out to design the ultimate HVAC solution for growers, from the ground up.
With this plethora of expertise behind them, Quest boldly went where others have yet to go. The Quest IQ Series PPT brochure was created as part of an aggressive marketing campaign to woo high-end commercial cannabis growing facilities into considering their product. The campaign included this brochure, a 4-week series of beautifully boxed specialty items sent to key members of each high-end grow facility, and two custom-designed websites targeting the key members of each commercial growing operation. The campaign is ongoing and has already pulled in millions of dollars of revenue. A sure win, especially amidst a persistent global pandemic.