The International Fund for Animal Welfare (IFAW) is a global organization dedicated to a plethora of campaigns to better the lives of animals. Many of these campaigns involve connecting with government bodies to inspire the potential for new legislation. Bill C-246 was created to modernize the antiquated animal protection laws in Canada. This infographic was designed to inform MP’s throughout the country of the importance of upgrading Canada’s animal cruelty laws to the Canadian public. While the bill was ultimately defeated, awareness was enhanced through this powerful campaign.